How we shoot great product photography for social media In today’s digital world, social media should be one of the key aspects of your marketing strategies, no matter what industry you’re in, and great product photographs should be a vital part of your social media strategy, no matter what products you supply. Having a serious...

We love a progress check-in picture or video, as do millions of other fitness fanatics. They are a great way to stay accountable to your fitness goals and inspire others, whether it’s your friends and family or your social media followers, to do the same.  But how do you take a great picture or video...

So, you’ve decided to work with a professional photographer or content creator to capture some fantastic imagery of you, your products, you and your products, or your clients. You know that you want to use them on social media, but have no idea of the optimal sizing for posting your images. You may have experienced it with...

There are many different things that a good photographer can do with your products to bring them to life. They can capture them in use by models to highlight how the product might be used and to instill an aspiration in the audience to be able to use them in the same way, for example,...

Are you considering a fitness photo shoot and wondering what style of photography to use? While there are many options available and the use of colour is a fantastic way to really drive home a consistent brand message for businesses, black and white photography is a timeless classic that has been used for decades to...

As a business owner or marketing manager, you understand the importance of marketing and the impact it can have on your business’s success. A successful marketing campaign can help you reach new customers, increase sales, and boost brand recognition. Unfortunately, a cost-of-living crunch means that it’s more difficult to get your customers to part with...

Are you looking for ways to save time, money and free up resources for other projects? Outsourcing your product photography needs can be a great way to do just that and open up a world of creative possibilities. But before you jump in, there are a few things you need to know. We’re going to...

Product photography is not just an important part of any online store, it is vital. It can make or break the success of any business that sells its products predominantly via digital methods. It’s one of the most powerful visual tools at your disposal to showcase your products, and it can help you engage with...

For fitness professionals such as Personal Trainers and athletes, and for those who aspire to be both, your personal brand is vitally important to gaining awareness of who you are and what you do. Your personal brand is that perfect combination of who you are, what you do, and what makes you different from others...

Being a social media manager can be a difficult and challenging role. It is not just about posting content, but also managing the brand, coming up with content ideas, and ensuring that overall brand messaging is consistent. For any brand manager, one of the biggest challenges is creating content ideas that will resonate with the...